The Toolkit Co. Client Systems
AI-powered production systems for global clients
2023
The Toolkit Co.
4 months
Overview
AI-powered production systems for global clients
Marketing operations, brand strategy, and production systems for clients in the US, Canada, Australia, and India. Each one gets its own AI skill package, so the output holds its standard every time.
The Challenge
The Toolkit Co. needed 1 intake system for very different clients. Several service lines. Real qualification rules. And it still had to read like a person wrote it.
The Solution
I built it on HubSpot workflows and custom properties, fed by every lead source. Behaviour drives the score. The score drives the sequence. The handoff to sales happens on its own.
Results & Impact
200% improvement in lead quality scores
Automated nurturing sequences for different buyer personas
Clear attribution model across all touchpoints
75% reduction in manual lead qualification time
Increased conversion rates by 150%
The automation system Shubham built allows us to deliver personalized experiences at scale. Our leads feel like they're getting white-glove treatment, but it's all automated behind the scenes.
Michael Rodriguez
Founder, Partner Company
Project Details
ClientThe Toolkit Co.
Duration4 months
RoleFounder & Marketing Architect
Year2023
Technologies
HubSpot Marketing HubZapier integrationsCustom workflowsLead scoringEmail sequencesLanding pages
Tags
Marketing AutomationCRMLead GenerationEmailWorkflows
Work With Me
Want a system like The Toolkit Co. Client Systems?
Every engagement starts with a free sample built from your own material. You get a finished asset back in your voice within 48 hours.